Founded in 2007, Highlands Publications (HP) is a fully integrated multi-media publishing company specializing in the B2B magazine and custom-publishing markets. HP currently has some of the top talent in the industry, from our graphic designers to our editors and sales staff.
We have 200+ years of combined experience in the publishing/advertising business. Highlands Publications stays in tune with the ever-changing publishing world and technology advances, providing our clients a true multi-media advantage offered by few.
As we continued developing our first B2B magazine, Modern Contractor Solutions, we decided on a process that guaranteed success. First, we contacted our advertiser base and made sure we knew exactly who they wanted to reach with their message. Once we knew the target audience of our advertisers, we called contractors to learn what they wanted, and didn’t want, in a publication. Most importantly, we asked them about issues and obstacles in the construction industry. We listened and crafted a solution that would help contractors run their businesses and jobsites better. This is why the word “solutions” appears in the title of our magazine. We believe in providing the solution, not just discussing the problem.
In 2012, we launched another title in the B2B market—Modern Pumping Today. It’s one of the only publications in the industrial pumping sector to offer complete coverage. Using the same developmental strategy from our first magazine, we let pump professionals share with us what they wanted and needed, ensuring its success.
Highlands Publications, Inc. launches its third B2B magazine with the introduction of Modern WorkTruck Solutions—the only monthly, complete-industry coverage magazine serving the work truck market. Light-, Medium-, and Heavy-Duty work trucks will be covered in every issue with a highlight on application in the field. Feature articles will offer solutions for operations, maintenance, safety, and technology for Class 1-8 work trucks with industry news and insight for work truck pros and managers.
We are capable of handling all of your needs or projects, whether you are a Fortune 500 company or just starting your business. Give us a call and tell us what you need; we’ll find the solution—that’s what we do.
Highlands Publications’ mission is to continuously and successfully help our clients increase their competitive advantage by delivering corporate marketing strategies with the highest level of professionalism. We strive to build strong relationships, basing our values on the Golden Rule—treating others the way you want to be treated—we believe that at Highlands Publications. With us, you’re family.
We offer custom ad creation services by taking your marketing materials and creating a professional ad or web banner to promote your brand. We design and build content that fits your brand exactly so you can be sure that your brand message is always consistent.
A sustainable, measurable B2B marketing strategy is the cornerstone of success in today’s fast-changing, increasingly crowded marketplace. It’s easy to jump right to tactics because you were told that's how you promote your business, but if your marketing efforts aren’t working together, they’re working against you. We focus on market position all the way to the data to ensure your ROI.
From website to social media to email, we maximize your exposure to our audience with every channel available at your disposal. Paid media display to email campaigns, we have the audience you seek. Our custom segment reaches helps you get in front of those that matter the most.
Whatever the reason, the outlook for B2B companies is changing fast. Whether you’re marketing a service, a product or something in between, you need efforts that are strategic and efficient that are results-driven and proven. Take advantage of our copywriting and lead-generation services to see for yourself.
Our Core Values.
Always Exceed Expectations
Meet Our Team
Vice President of Editorial
Digital Media Specialist
Editor, Modern Work Truck Solutions
Editor, Modern Pumping Today
Publisher, Modern Contractor Solutions
Associate Publisher, Modern Work Truck Solutions
Publisher, Modern Pumping Today